Strut Cards

Product Description

Strut cards are the unsung heroes of point-of-sale marketing — compact, freestanding and impossible to overlook on a counter, shelf or tabletop. Printed on ultra-thick 450gsm silk card and affixed to a rigid box-board strut that folds out to keep the card upright, our strut cards deliver crisp images, sharp text and bold colours wherever you place them. Available in A4 and A5 with a choice of matt, gloss or velvet lamination and optional spot UV embellishment. Printed in Brighton & Hove with UK-wide delivery available.

Why Choose Strut Cards?

• 450gsm silk card — ultra-thick, sturdy and premium quality
• Fold-out strut backing — freestanding straight out of the box, no stands or frames needed
• A4 and A5 sizes — ideal for countertops, tables and shelves
• Matt, gloss or velvet lamination — choose the finish that suits your brand
• Optional spot UV — raised, high-gloss coating for logos and key design elements
• Crisp, vibrant print — sharp text and bold colours that demand attention
• Ready to use — supplied assembled and ready to display
• Brighton & Hove print shop — collect in store or UK-wide delivery

What Are Strut Cards Used For?

• Point-of-sale promotions — highlight special offers, new products and seasonal deals
• Restaurant and bar table promotions — daily specials, new menus and upsell messaging
• Retail counter displays — product information, pricing and promotional messaging
• Hotel and hospitality — room information, spa menus and upsell promotions
• Event signage — table numbers, seating plans and event information
• Reception and waiting areas — service information and promotional messaging
• Exhibition stands — compact, freestanding product or service information cards

Finish Options

• Gloss lamination — shiny, vibrant finish that makes colours pop. The most popular choice for bold, image-led designs.
• Matt lamination — smooth, sophisticated finish with a premium tactile quality. Popular with restaurants, hotels and professional services.
• Velvet lamination — an ultra-soft, luxurious surface that feels extraordinarily premium. Ideal for high-end retail and hospitality environments.
• Spot UV — a raised, high-gloss coating applied selectively to logos, text or graphic elements. Creates a striking contrast against matt or velvet lamination and makes key design elements impossible to miss.

Who Is It For?

Strut cards are popular with retailers, restaurants, cafes, bars, hotels, beauty salons, estate agents, event organisers and businesses of all sizes across Brighton & Hove and the wider UK. Ideal for any business that wants to promote offers, highlight products or communicate key messages at the point of sale without the need for a display stand or frame.

Artwork Setup

• Bleed: 3mm all round
• Safe Zone: 3mm
• Resolution: 300dpi minimum
• Format: PDF
• Colour: CMYK
• Fonts: Outlined or embedded

Download our free templates below or visit our FAQs page for artwork guidance.

Helpful Guides

• Understanding DPI for Print
• What is CMYK and Why Does it Matter?
• What is Bleed and Safe Zone?
• How to Proof Check Your Print Artwork
• Point of Sale Display Ideas for Retail and Hospitality
• Promotional Print Ideas for Cafes, Bars and Restaurants

Frequently Asked Questions

A strut card is a printed card with a fold-out rigid strut affixed to the back that allows it to stand upright on any flat surface without the need for a frame or stand. Simply fold out the strut and your card is ready to display — on a counter, shelf, table or reception desk.

Strut cards are available in A5 (148×210mm) and A4 (210×297mm). A5 is the most popular choice for countertop and tabletop displays — compact, unobtrusive and easy to place alongside products and till areas. A4 is better suited to larger displays, window sills and reception areas where more visual space is available.

Gloss lamination is shiny and vibrant — great for bold, colourful promotional designs. Matt lamination is smooth and sophisticated — popular with restaurants, hotels and premium brands. Velvet lamination is the most premium option — an extraordinarily soft, tactile surface that gives strut cards a luxury feel. All three options add durability and resistance to everyday handling. See our finish guide for more help choosing.

Spot UV is a raised, high-gloss varnish applied selectively to specific areas of your design — typically a logo, headline or key graphic element. The contrast between the laminated surface and the glossy, tactile spot UV coating creates a striking visual and tactile effect that draws attention to exactly the elements you want noticed. Works best on matt or velvet laminated strut cards where the contrast is most pronounced.

Strut cards are printed on 450gsm silk card — significantly thicker and sturdier than standard print products. Adding a lamination further increases durability and resistance to everyday handling, moisture and minor scuffs. With lamination, strut cards will withstand the daily demands of a busy retail or hospitality environment for extended periods.

Strut cards are one of the most effective and affordable point-of-sale tools for Brighton & Hove's hospitality businesses. Use them to promote daily specials, seasonal menus, new cocktails, loyalty schemes or upsell offers directly at the table or counter — exactly where purchasing decisions are made. Pair with our loyalty cards, custom coasters and paper placemats for a complete branded table experience.

Yes — order online and collect from our print shop at 97 St James's Street, Brighton BN2 1TP. Standard turnaround is 3-4 working days.

Yes — we offer UK-wide bundles on all orders. Select your preferred delivery option at checkout. Orders are dispatched from our Brighton & Hove print shop.